Q & A with Tabor Carlton

Interactive Art Director

What would you be doing if you weren't in advertising? I would probably be doing something on the web, design, technology, like working for a startup web company...not sure. Either that or a musician. I play the guitar, a little bit of drums, even less piano, and I'll even sing after a few beers. I'm awesome at Guitar Hero. Maybe I could go on a real Guitar Hero World Tour. My kids would be in the band.

Where do you get your inspiration for design? Well, I used to read a lot of books and magazines, but lately it's become a bit of a habit for me to google everything as a reflex. Google is my dictionary, thesaurus, image finder, idea-rator... Even when I type something into google wrong, it gives me suggestions for what I should be looking for. And it's right. I love you Google.

What book(s) are you reading at the moment? I'm reading a real page-turner at the moment... it's about emotional response to technology as it relates to web usability and modern web design. You wouldn't think a guy whose into Tattoo savage magazine would also be into computer books eh? Actually, I do read other things, the best books I've read in the last year are Choke by Chuck Palahniuk (the movie wasn't as good as the book of course), The Road (looking forward to the movie), and Meditation for Dummies. Still trying to get through that one actually.

If you were given a chance to travel into the past where would you go and specifically why? I've always been fascinated by the dark ages in Europe. Being as into technology as I am I think it would be facinating to live without anything remotely close to modern conveniences... like a toilet. Or I would love to go back to the 60's and act like a musician and play the biggest hits of today, and get credited for being the best musician in the history of the world. I'm gonna be bigger than Elvis.

If I take a look inside your refrigerator what would I find? About 40 breakfast burritos (for me), a case of coke (for my wife), and about 5 gallons of milk (for my 4 boys).